Today, email marketing is one of the most important communication tools we have. And, when it comes to reaching out to new prospects or potential clients, there is no competition to cold emailing. But, crafting an effective cold email can … Read More
Best Practices
How To Measure Engagement For Your Email Sequence?
Your email sequence campaign is ready and running. But how do you whether it will perform well? Simply by measuring the email engagement rate. There are certain important metrics that you can track to do so. This will help you … Read More
Email Sequence Best Practices
Email sequences are a powerful tool for building relationships with your audience, nurturing prospects, and converting customers. However, it may seem like a daunting task for most of you. But no worries, there are several best practices that can help … Read More
Using Email Sequence To Qualify Prospects
Lead qualification is essential to increase conversion rates as well as save your money and efforts. You can of course do it in multiple ways but we suggest using prospecting email sequences. However, you can only create a successful sales-driven … Read More
Email Automation Google Sheets: Why and How?
Email marketing is a crucial tool for businesses looking to communicate with their audience and drive conversions. However, manually managing an email list and sending personalized emails to each subscriber can be a time-consuming and challenging task. This is where … Read More
Why And How To Use Email Automation For E-commerce?
As an eCommerce business owner, you probably want to increase your online sales. You can do this via effective email communication. However, email is a tool used by all businesses. So, how can you use it to stand out from … Read More
Typical Open Rates For Cold Emails
Cold emailing can be an effective way to reach out to potential customers. But it can also be challenging to get these emails opened and read. One key metric to measure the success of a cold email campaign is the … Read More
Does Cold Email Marketing Work?
With 3.9 million daily email users, no wonder that email marketing is the top marketing strategy for the majority of businesses. But does cold email marketing work? The answer is a whopping Yes! Cold email marketing does work. In fact, … Read More
How To Write An Email Nurture Sequence?
A lead magnet is a powerful tool to attract potential subscribers to your email list. When a visitor signs up for your lead magnet, they have shown a level of interest in your industry or product. However, leads are like … Read More
How Often Should You Send Marketing Emails?
How often should I send marketing emails? This is so far one of the most asked questions, I have come across. But there is no single definitive answer to it. However, learning about the factors that can influence email marketing … Read More