Tracking email engagement rates is crucial to enhance the overall email marketing strategy and ultimately the revenue.
However, with the availability of numerous tools, selecting the best email-tracking software can be challenging.
But it is crucial to note that not every tool is suitable for every team, and there is no such thing as the perfect email tracking tool.
So, if you are looking for email tracking software, here is a list of tools you can go through.
In this post, we covered all the details regarding the industry, budget, and specific needs. Choose the best according to your needs.
List of best email tracking software
1. Mailtrack:
Mailtrack is a simple and affordable email tracking tool that is ideal for small businesses and startups that are looking for a budget-friendly option.
Features: It offers real-time email tracking, read notifications, click tracking, email scheduling, attachment tracking, and team analytics.
Pros:
- Easy to use
- affordable pricing
- good customer support
Cons:
- Limited features compared to other email tracking software
- not ideal for large-scale teams
Pricing: They offer a free plan with limited features. However, you can switch to their paid pro-tier annual plan starting at $1 per month for additional features.

2. MailTag:
MailTag is an email tracking tool that allows you to track your emails and receive real-time notifications when they’re opened and clicked.
Features: It provides insights into your overall open and link-click rates. The tool’s Pings feature allows for automation directly within your inbox, making it easy to set up automated follow-up emails and receive real-time notifications. This feature helps streamline communication and saves time for users.
Pros:
- User-friendly interface
- extensive features
- reasonable pricing
Cons:
- Limited reporting features
- occasional bugs
Pricing: Starts at $9.99 per user per month for the Basic plan. They even offer a 14-day free trial.

3. MailTracker by Hunter:
MailTracker by Hunter is a simple and straightforward email tracking tool that allows you to track your emails and receive real-time notifications when they’re opened. It may be a good choice for users who value simplicity and ease of use.
Features: You can view the tracking details within Gmail, including when the email was opened, how many times, and what devices the user is on.
Pros:
- Simple and easy-to-use interface
- real-time notifications
Cons:
- Limited features and reporting capabilities.
Pricing: It’s free for everyone.

4. Free email tracker by Saleshandy:
Email tracker by SalesHandy offers a free email tracking tool that allows you to track your emails and get real-time notifications when your emails are opened or links are clicked.
Features: Email open tracking, link click tracking, unlimited email tracking, integration with Gmail, Outlook, and other email clients
Pros:
- Free: SalesHandy’s email tracker is completely free to use
- User-friendly: The tool is easy to set up and use
- Unlimited tracking: You can track as many emails as you want without any restrictions
- Real-time notifications: You’ll receive real-time notifications when your emails are opened or links are clicked
Cons:
- Limited features: SalesHandy’s free email tracker has limited features compared to some other email tracking tools
- No customer support: SalesHandy doesn’t offer customer support for its free email tracker
Pricing: SalesHandy’s email tracker is completely free to use.

5. Streak email tracking for Gmail:
Streak is an email tracking tool for Gmail that offers advanced features for sales teams and businesses. Here are the features, pros and cons, and pricing of Streak’s email tracking:
Features: Email open tracking, link click tracking
Pros:
- Comprehensive features: Streak offers a comprehensive set of features for email tracking and management
- Easy to use: The tool is user-friendly and integrates seamlessly with Gmail
- Collaboration: Streak allows for team collaboration and sharing of information
- CRM integration: The tool integrates with Google Sheets to provide CRM functionality
Cons:
- Limited to Gmail: Streak is only available as a Gmail extension and doesn’t work with other email clients
- Limited free plan: The free plan has limited features and is limited to tracking 200 emails per month
Pricing: This extension is completely free with unlimited usage.

Conclusion:
Email tracking is essential for enhancing the email marketing strategy and driving results. While there are various tools available in the market, it could be confusing to choose one.
We hope this list helps you with that. You can either go with the one that is enough to fulfill your requirements or use two or more to get the job done.
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